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Welcome To The StoryCraft Blog
Whether you’re looking for a guide to express your expertise through story, a framework for writing trust-building content, or strategies to post sustainably while building an engaged community— The StoryCraft blog is the practical place to learn narrative strategy and storytelling marketing.
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What Food Network Chef Anne Burrell Can Teach Us About Content Creation
In my past life as a magazine editor, I had the opportunity to interview Food Network chef Anne Burrell. Every bit as charming and witty as her TV persona, her insights gave me an ‘aha!’ moment.
Storytelling Content: Reframing Your Story To Inspire Your Audience (And Yourself)
Use reframing to tell an inspirational story to inspire your audience (and yourself!)
Solve Your Audience's Problems with This Storytelling Content Framework
A storytelling content framework to make problem-solving content as helpful as it is engaging.
Storytelling Prompts To Build An Online Community For Your Online Business
Storytelling Prompts to build an online community for your online business.
4 Steps to Create Original Content
How to create original content that highlights your thought leadership. A step-by-step guide for solopreneurs looking for original content ideas.
How to Write Your Brand Pivot Story
Rebrand you personal brand. Use these storytelling prompts to explain the changes without confusing your audience.