THe StoryCraft Blog
Less marketing, More Storytelling.
Welcome to the StoryCraft blog—a mix of narrative strategy for your business and a behind-the-scenes look at how stories shape our world. You won’t find generic marketing hacks or a lecture on why you need to post every single day here. Instead, we look at the bigger picture: how the most powerful narratives work, and how you can use those same storytelling ideas to articulate your own message, connect with your people, and make your vision a reality.
Explore Articles
- Storytelling Marketing
- StoryCraft Newsletter
- Content Ideas
- Content Strategy
- Content Prompts
- Content Creation Tips
- Marketing
- Case Studies
- Narrative Strategy
- Storytelling
- Instagram Branding
- Instagram Marketing
- Marketing Without Social Media
- Storytelling Content Creation
- Brand Message
- Content Strategy For N...
- Copywriting Tips
- Micro Storytelling
- Personal Brand Storytelling
- Small Business SEO Str...
- Sustainable Marketing Strategy
Storytelling For Sales: A Non-Salesy Method To Tell Stories That Sell Your Services and products (Without The Ick)
Storytelling for sales is not an aggressive pitch. You can forget sounding like that icky sales copy that’s turned you off in the past and instead do what you’ve always wanted: Make money helping people. Here you’ll learn the non-salesy way to sell with story.
Emotional Storytelling Cheat Sheet: A Business Owner’s Guide To Writing Empathetic Stories For Short-Form Content And Sales
Storytelling is celebrated because it “speaks to be people’s emotions.” But which emotions? And how do you evoke those emotions without being manipulative in your marketing? This is a cheat sheet for identifying and describing feelings for storytelling content creation.
How to Find Storytelling Content Ideas
Storytelling content creation is on the rise—and you’re not too late. Learn how to find storytelling content ideas for engaging social media posts and newsletters.
May Newsletter And Social Media Post Ideas (With Story hooks)
Why be a content creator when you can be a storyteller? Stop by for newsletter and social media post ideas for May with story hooks.