THe StoryCraft Blog

Less marketing, More Storytelling.

Welcome to the StoryCraft blog where you’ll find guidance and prompts to turn your personal experiences into powerful personal brand storytelling.

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A Guide To Personal Brand Storytelling That Resonates
Cyndi Zaweski Cyndi Zaweski

A Guide To Personal Brand Storytelling That Resonates

This week’s storytelling prompts are for writing personal brand stories that resonate with the right people so you don’t have to convince people you’re worth their time and attention, they’ll just feel it in their bones.

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How to Post Less and Reach More With a Storytelling Marketing Strategy for Instagram
Storytelling Marketing Cyndi Zaweski Storytelling Marketing Cyndi Zaweski

How to Post Less and Reach More With a Storytelling Marketing Strategy for Instagram

Storytelling marketing strategy for Instagram is ultimately about gaining the freedom that comes when you’re remembered for what you say not because of how often you post. Here I break down my strategy for Instagram that allows me to post just three pieces of storytelling content per week that are seen by more than 800,000 people.

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3 Steps To Engaging Storytelling Content Creation (With Examples)

3 Steps To Engaging Storytelling Content Creation (With Examples)

Creating storytelling content doesn’t have to take longer than the posts you’re pouring into now. Better engagement is just the beginning. This storytelling for content creators system makes every post a building block in your brand narrative.

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